Target Group

Family

Book your advertising on the family websites with the widest reach and the best reputation in Switzerland.

Address your target groups with pinpoint accuracy

Depending on the aim of your campaign, you can book our family brands individually, combined as an alliance or with individually defined user targeting. You can also use a combined approach to maximise the impact of your advertising.

Brands
Alliances
User Targeting
Combined
Formate
Umfeldwirkung
Websites
1

Family Brands:
moving topics about family life

With renowned publishers dedicated to family and children, you are spoilt for choice: book your advertising with the brand of your choice and benefit from a strong environmental impact and choose between a variety of formats.

Beschreibung

wireltern.ch ist das Onlineportal des gleichnamigen Magazins und richtet sich an Mütter und Väter in der Schweiz.

Ad Formats

Branding, Display, Content, Native-Performance

Sprachregion

DE

wireltern.ch

Brand

2

Family Alliance:
all brands in one fell swoop

We compile the news websites with the highest reach and best reputation in Switzerland all together in one place. We provide the option to book these websites under one Alliance package, for digital campaigns that have national reach.

Brands & Target Groups

Mediadata – Family Alliance
775

Tsd Monthly
Unique Clients

2.2 Publisher



Family Alliance

BrandAd FormatsSprachregion
famili.fr
famili.fr
Ad Formats
Sprachregion
DEFRITEN
magicmaman.com
magicmaman.com
Ad Formats
Sprachregion
DEFRITEN
swissfamily.ch
swissfamily.ch
Ad Formats
Sprachregion
DEFRITEN
swissmom.ch
swissmom.ch
Ad Formats
Sprachregion
DEFRITEN
wildeisen.ch
wildeisen.ch
Ad Formats
Sprachregion
DEFRITEN
wireltern.ch
wireltern.ch
Ad Formats
Sprachregion
DEFRITEN
famili.fr
famili.fr
Ad Formats
Sprachregion
DEFRITEN
magicmaman.com
magicmaman.com
Ad Formats
Sprachregion
DEFRITEN
swissfamily.ch
swissfamily.ch
Ad Formats
Sprachregion
DEFRITEN
swissmom.ch
swissmom.ch
Ad Formats
Sprachregion
DEFRITEN
wildeisen.ch
wildeisen.ch
Ad Formats
Sprachregion
DEFRITEN
wireltern.ch
wireltern.ch
Ad Formats
Sprachregion
DEFRITEN

2.1 Tariffs



Family Alliance

Branding

Branding-KampagneAuf Anfrage

Display

RoS / CPM
Halfpage (Multi Device)RoS / CPMCHF 80
Article Scroller (Multi Device)RoS / CPMCHF 80
Wideboard (Desktop)RoS / CPMCHF 70
Sitebar (Desktop)RoS / CPMCHF 100
Ricchi (Mobile)RoS / CPMCHF 80
Rectangle (Mobile)RoS / CPMCHF 60

Video

RoS / CPM
Outstream (Multi Device)RoS / CPMCHF 70

Content

Content-Kampagneab CHF 5'000

Native Performance

Native ads are image/text ads embedded in editorial content that dynamically adapt to the environment of the website on which they are displayed. Whether you want to advertise your online store or promote your blog posts, you can generate attention and traffic with native ads in our Business Click network. Billing is calculated easily based on the number of clicks generated.

Native | Performance Formats

3

User Targeting:
narrow down your target groups

Our user targeting enables you to narrow down your target groups according to specific targeting criteria and reach them with pinpoint accuracy. Age, gender or income are just a few of the demographic criteria we can use to target your ads. It is also possible to place advertisements based on certain keywords or a specific location. We are happy to advise you on our various targeting options.